We design the evaluation process to include your key drivers of customer satisfaction and customer loyalty. This process gives managers the powerful information they need to take action and improve business performance.
We can help you by:

• Measuring the gap between promises made through advertising/sales promotion and actual service delivery.
• Evaluating effectiveness of training and performance improvement initiatives.
• Measuring consistent delivery of service standards across outlets.
• Measuring whether your staff project the promises made in communications and brand image.
• Evaluating whether location standards are compliant to brand image.